Trace Salesforce Data 360 AI and marketing objects in the catalog and lineage

The objects that describe how your Data 360 data gets prepped for AI and pushed out to marketing are now supported in the catalog and in lineage, each with its own group in the Assets tree:

• Search Indexes and Retrievers — the search and retrieval setup behind Agentforce answers
• Semantic Models and Data Graphs — the modeling layer Agentforce reads from
• Segments — the audiences your marketing team builds

Activations, where those audiences get pushed to destinations like Marketing Cloud, S3, and ad platforms, now appear on the Jobs page with inputs and outputs wired in, so your Data 360 pipelines sit alongside the rest of your pipeline view next to your Data Streams.

Lineage connects all of it to your DLOs and DMOs, so you can trace an off Agentforce answer or an unexpected audience back to the data that produced it. These objects show how data moves rather than acting as new monitored assets — health continues to come from the DLO and DMO nodes.

Learn more here: https://docs.getmontecarlo.com/docs/salesforce-data-cloud